Arround Project

Image result for ARROUND
Can it surprise us with some kind of commercial that exists today? I do not think it's possible. We often see ads related to television, web resources, print press, advertising boards, and other outdoor advertising, so we are definitely used to it. Most of the time, we do not even pay attention to this, because it has become something ordinary for us. These advertisers, who spend a lot of money on advertising, suffer in a very bad way and the results are diminishing. Moreover, often repeated or improperly placed ads may adversely affect the consumer in the product or service being advertised. For this reason, the advertising industry is waiting for new advertising approaches that will not only attract more potential consumers, but also need less financial financials. with excellent results protection.
About the project
ARROUND is an enhanced reality platform in which new opportunities for advertising are created by using block technology. Ordinary users will be able to interact with enhanced realities (hereafter AR) via mobile applications. In addition to users, the ARROUND platform may come together between ecosystem brands, advertisers, advertising agencies, and developers of AR technologies. Today, the movement towards the development of VR and AR technologies is one of the more promising, as evidenced by the many companies working in this sector. This is the capital of the companies in question.
What problems does this platform solve? For advertisers, the challenge is to overfill the advertising market in the real world, leading to a decrease in the effectiveness of advertising campaigns and an increase in financial costs. ARROUND creates an ad-focused destination and creates a new space that requires less cost. In addition, this platform solves the problem that AR technology is not required. Basically, it will be an interaction that will encourage advertisers and AR developers to develop new technologies.
The main tool for communication between advertisers and users will be an application for mobile devices. Users will see the ads and other stuff that's running on AR. App can be used to download (for Android system), but in test mode, so the average user can not register yet. The main concept in practice is "round". This is digital content that is linked to a specific time (3D object, image, text, link to a source). Under AR conditions, there are wide opportunities for the use of bullets for marketing purposes. So ordinary users can create their own bullets (only they can see, or friends). Advertisers will have access to more comprehensive functionality when creating such content: flat banner ads (not just text or images, but also videos), 3D objects, it could be navigation. In this case, for each user, each turn visibility can be customized based on the advertising goals.
The ARROUND application has three main components: a camera (which interacts with AR), a news bulletin (the user only gets notified about the tours they are subscribed to), a map showing the tours in the region. A professional blogger (with a wider functionality for bullet creation), a brand account (a company account) (an advertising agency account), a normal (with limited possibilities for bullets to interact with the bullets of the advertisers and others), a wide range of advertising tools ), the moderator (who informs its members about the creation, the emerging problems). It is also worth mentioning here.
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What is the interesting ARROUND platform for users? First of all, this is an opportunity for weird advertising, not news, etc. Weed. For example, the average user looking at a shopping mall with a smartphone camera will be able to see the advertisement of the goods, the action they are interested in. In addition, it is possible to create your own bullets or see tours of your friends. For advertisers, very good conditions are created for advertising campaigns, which rely on their high effectiveness. Generated ad content is targeted and can only be seen by users who are interested and potential customers. In addition, advertising within the AR will have less challenging financial costs (there is no cost for the physical production, installation, etc. of the ad, as there are no intermediaries, no promoters). It, it means that placing an ad in an advertising pod in the real world is much more expensive than just placing it on the AR in AR. In addition, conditions for the work of advertising agencies and freelancers have been created. Using the platform toolkit, they can create content for the customers required for advertising.
Token ARR (created in the Ethereum block) is the only internal payment unit. Users will pay ARROUND services, depending on their role and functions in this platform. The first ARR can be purchased at all stages of sale and then used in stock markets. In the future, the team plans to pass on their own block.
Sale of Tokens 
Token - 
Salem before ARR - Token-Salem Price token - $ 0,035 Minimum fee - $ ( tokens 
) 
- 15 February 2018 - September 15, 2018 until February 15, 2018 - May 1, 2018 Privat-Salem - 5 000 000 Maximum fee - $ 30,000,000 Designed tokens - 3 000 000 000 ARR (unsold coins will burn)



Distribution of tokens: 
48,3% - Sales 
8,2% - Bonus on sale 
22% - Fund for community development and liquidity (including consultants, partners etc.) 
10% - Fund for support of home owners 
10% - Team 
1.5 % Distribution
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Team members are represented on the site with links to the pages in LinkedIn. Remember that only 9 people are represented, which allows me to assume that they are not all team members. The CEO of this project is Neil Bryant, who has been working in Moscow since 2003. Prior to that he had positions in financial and marketing activities in companies such as Badoo, PayOnline, Alpari Group and RIA Novosti. Among the participants, we also noticed Kate Bublik who participated in the project team Artem Haritonov and Humancoin who participated in the project team.
Let's look at the consultant team. There are 5 people. Participated in such projects and Nathan Christian (most famous for: (KYC.LEGAL, Pecunio, FTEC, DIWA is a coin Nauticus, Worldopoly, Enlt to, joined in Iago's kind of projects): Vladimir Nikitin Moonlite, efficiency, FriendZ, online, Worldopoly, Bulleo's, Datablockcha's) .
Everyone should decide whether or not to agree to participate independently in the marker sailing. I will not deny personal tendency to this project. And he is absolutely right. The active development of VR and AR technologies is awaiting us in the near future and it is difficult to imagine the market of this sector. And the idea of ​​using AR to create an alternative advertising space seems to me very successful. The ARROUND platform not only solves many existing issues in the advertising market, it also creates conditions for more effective development. In addition, as we have already mentioned, not only advertisers but also ordinary users, bloggers, advertising agencies and freelancers will be interesting and useful for AR developers as well.

Author by: Naomikatarina
https://bitcointalk.org/index.php?action=profile;u=1263324

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